Flyer: What do you think...?

[laxplaya1232]

Here is the flyer I will hand out in early april (black type on bright yellow paper, full sheet, and the font is larger to take up the whole page):

Lawn Mowing Service
Professional Quality Lawn Mowing

• Commercial-grade equipment for a fast, reliable cut.
• Mow, Bag, Trim:
Only $xx(Average-Size Lawn).
• Satisfaction Guaranteed.

Sign-up for the season before April 20 and GET $5 OFF EVERY CUT!!!


Call Today!!
Mark: xxx-xxxx


Did i forget anything important...?
Thanks for the help!

[cjm2783]

if it were me, i wouldnt advertise bagging. bagging sucks. if people want it, i'll charge more.
also i would put more services on there, unless cutting is all you want to do.

cjm

[bmclouse]

I agree. I do not bag unless it is requested.

Also add more services Mowing, Mulching, Trimming, ETC...
I always put "Other services by Request" at the bottom of my flyer.

Some people will mow, But contract out to Trim there Hedges and mulch.

The more services you offer the business you will get.

[ahlgrenlandscaping]

I wouldn't put a general price on there because who are you to judge what an average size lawn is. The general public loves to take advertised prices and throw them in your face. It happened to me in my first season. Leave it blank and give a quote on the spot and stick the flier in the door much more effective then they don't even have to have you come out for an estimate they just need to tell you yes come mow my lawn.

[blade2blade]

i designed my fliers with an optional estimate block. says somethin like, " price to cut your lawn per wk is $ ___ , or call "blade2blade" for your free estimate. that way if i want to leave estimate i can. if not, i can leave it blank because it has my contact name & #.

[ahlgrenlandscaping]

Thanks Blade2Blade for that, that's exactly what my door hangers say. Some lawns aren't an easy estimate particularly larger lawns. On these most people don't want univited lawn guys walking around there lawn giving unsolicited estimates. If it's an easy no brainer then go for it otherwise wait for the call.

[Scaper-S2k]

Spice it up a bit. Why should the person pick you for the job?

[ACutAbove 217]

Spice it up a bit. Why should the person pick you for the job?

That was my question. Whats in it for the customer? It gives the basic info about you. Who you are, what you do, and how to contact you, but why should they call you instead of someone else?

[Hawk83]

if it were me, i wouldnt advertise bagging. bagging sucks. if people want it, i'll charge more...
cjm

i see alot of this kinda "no bagging" talk on this forum, and i am just wondering; Your customers really don't mind you just letting the mower rip all over the place, or are you mainly mulching everything? i realize how much easier and faster it is to not have to bag the clippings, but i don;t see too many people being ok with how it looks after shooting the grass all over. Please enlighten me!! i wanna make it easier/faster too lol

[ohreallythanks]

more frequent the cut, the less clippings.....blower to scatter clippings if needed....if they insist to bag....make em pay for it

[Hawk83]

more frequent the cut, the less clippings.....blower to scatter clippings if needed....if they insist to bag....make em pay for it

Well i'll have to give that a shot on my first new customer this season, thanks, buddy

[work it]

The grass clippings are an excellent source of free fertilizer. Why remove them when the lawn benifits from it? The only time you should need to bag is if there's thatch problems, and if that's the case it's a good time to sell extra services offering to correct the problem.

[blade2blade]

how do you figure what to charge to bag clippings anyways? i've never had to do it yet, but just in case i have to.....................................

[jagmagic]

how do you figure what to charge to bag clippings anyways? i've never had to do it yet, but just in case i have to.....................................

easy, mine is a flat 25% of their mowing rate. If there lawn based on square footage is $35.00/cut then multiply it by 125% and you get $43.75. It works with virtually every lawn, so long as you initial mowing rate is based off of sq. footage. Also, I expain to them that I charge an extra fee to haul off the clippings. I offer to waive the fee if they let me mow the day prior to trash day for them. 90% of them are completely cool with that idea.