Advertising - oh yeah?

[Phil Nilsson]

Some people thought it was a dumb idea for a person to dress up like ... a peanut .... Mr. Peanut ... what was Planters thinking of?

Phil

P.S. The boys on Madison Avenue ( advertising capital of the "world" ) will tell you that Mr. Peanut was a marketing idea that made hundreds of millions for Planters ... and I'll betcha they'll also tell you that attracting attention is rule #1 ... so go out there and look stupid? ... Cha Ching!

[Groundlevel]

Mabye I can become the:


DUN-TA-DA-----


"MOWER MAN"



Just a thought.

[Phil Nilsson]

attracting attention is rule #1 ... so go out there and look stupid? ... Cha Ching!

DUCK sells insurance

GECKO sells insurance

MONKEY sells software

ALLIGATOR sells hand lotion

DOG sells fast food

ROOSTER sells corn flakes

MOUSE sells vacations

DONKEY sells democrats

ELEPHANT sells republicans

LION sells motion pictures

GIRAFFE sells toys

TIGER sells gasoline

RABBIT ( I mean BUNNY ) sells men's magazines


Some people thought it was a dumb idea for a person to dress up like ... a peanut .... Mr. Peanut ... what was Planters thinking of?

[CCLS]

Phil,

You forgot about Trojan man.

[Phil Nilsson]

Laid off robots sell plastic auto body parts

Bear sells fire safety

"Tiger" Woods sells Buicks

Skunk sells perfume

Mustang sells Fords

Ram sells trucks

Jaguar sells a nice car!

[Scott]

rat sells pizza

elk sells insurance

polar bear sells coke

frogs sold bud-weis-er

dog sells variable term insurance

rabbit sells flavored milk

cows promote healthier fast foods

caged animals sell cookies

babies sell tires

[Phil Nilsson]

Can of beer sells us on taking military action

Piece of cake sells lawn care

[RRS]

The guy next door sells drugs.

[Scott]

Re: Advertising - oh yeah?

Originally posted by Phil Nilsson
Some people thought it was a dumb idea for a person to dress up like ... a peanut .... Mr. Peanut ... what was Planters thinking of?

Phil

P.S. The boys on Madison Avenue ( advertising capital of the "world" ) will tell you that Mr. Peanut was a marketing idea that made hundreds of millions for Planters ... and I'll betcha they'll also tell you that attracting attention is rule #1 ... so go out there and look stupid? ... Cha Ching!

you know it doesn't have to be that drastic. I lost out on a chain of stores to a company that pays to have an image that stands out. Their employees wear either bright pink shirts or bright fluorescent shirts. Very loud designed trucks and so forth. you can't miss em and I'll never forget them.

[MAD MOWERS]

Dress up

Shoot man, I will put on a TO-TO and "pointy" little shoes (just make them pink) if it will sell service!


Fellows what happend to dressing like a pro?

Pro what?

[Phil Nilsson]

Fellows what happend to dressing like a pro?

Pros ... don't stand out ... they all look alike ... like 10,000 guys in biz suits marching down sidewalks from the subway in New York City ...

If you want unusual results ... use unusual methods.

I think a lot of people are hesitant to stand out in a crowd for fear of being different, drawing ridicule ... but with advertising ... there is so much of it pounded into our heads day and night in print media, web, radio, billboard, ( door hangers ) TV ... you need to be really diff to catch attention ... and get biggest bang for the buck.

Phil

[Scott]

I bet if Phil and GM wore bright pink shirts, posted them all over the web and printed something to the effect of,
"visit us at Lawnserviceforum.com, we'd like to talk to you"

we'd double the # of hits daily.


This particular company always made a presence. All their employees wear the same colored shirts whenever I saw them. Sometimes hot pink, sometimes lime but they always matched. Their trucks(cabovers) are really done up nice too. They've obviously been around the block and know how to sell.

They always looked very professional, no long wild hair and if they did have long hair they wore company baseball caps and not to mention, then always did a fairly good job.