learned first lesson

[Lmtlawncare]

keep it simple!!!!! i just put my first advertisement in the local paper. it caught me off guard i expected $90 but it ran $167.00 for 30 days. heres what it sais

AFFORDABLE LAWNCARE residential, commercial. accepting new clients for 2005 season. free estimates fully insured (345)-678-9012 or cell #(654)-321-0987 ask for chris or dan

i should have just said

affordable lawncare, taking new clients for 2005 (123)-456-7890

[Lmtlawncare]

i just placed it today it will be in the paper tommorrow, if i get 2 or 3 accounts then ill be very happy but if i get 1 account then it was paid for.

[Mike J]

I wouldn't sweat it to much I think the ad sounds just fine. Better than the second option. Kinda dull. Hell youll probably get a good ten customers out of it.

Feel much better now? huh!
Good luck

[Lmtlawncare]

man if i got 10 customers out of just one ad id be flying high, i know my prices are competitive but not scrub range. i love this forum i got alot actually a ton of lessons from here and alot of invaluable info. i cant get enough i am an addict for sure

[Mike J]

Me too!!!!!

[Lmtlawncare]

im just hoping for the power of 3 i get 3 clients and they each give me 3 clients and so on this would be a godsend

[ccwmlw]

Is that a big ad or just a small classified? Our small ads run 30 days for $50.50.

[GrassMaster]

Or you could have this...

Lawn Service
Affordable Lawncare
(123)-456-7890

Nothing else matters, they know you are advertising for new work, they know you are looking for new customers or you wouldn't be advertising.

The customer already presumes you can do it all?

The main thing is, you have "Lawn Service" in Bold faced print just as big as possible... so it is easy to read, you have your company name, the more times it's read the easier it will be for them to remember you in the future. Then there's your phone number.

Nothing else matters, think about it. I had mile longers in the paper & one day I was too busy to decide what I wanted to change it to. So I told them to do as I suggested above... The calls came in more than usual & I stuck with that ad & it did me well!

Now you might consider trying this...

Affordable
Lawn Care
(123)-456-7890

You just want to make sure that it's all in easy to read bold faced print & just as wide as space permits. It will make your ad stick out amongst the rest & not much money involved in doing so.

With the above, Affordable would put you at the top of the list if there's other folks advertising, It has your Business Name & your phone number. That's all you need!

[Lmtlawncare]

Thanx Grassmaster Ill Remember That One For The Next Ad This Was Just For A Small Classified I Would Hate To See The Big Ad Price

[Seascape]

Still makes good sense to target services you desire,are good at,and are perhaps more profitable with.

Listing a few services does increase those particular work details. IF THATS WHAT YOU WANT.

[Yard Boy]

keep it simple!!!!! i just put my first advertisement in the local paper. it caught me off guard i expected $90 but it ran $167.00 for 30 days. heres what it sais

AFFORDABLE LAWNCARE residential, commercial. accepting new clients for 2005 season. free estimates fully insured (345)-678-9012 or cell #(654)-321-0987 ask for chris or dan

i should have just said

affordable lawncare, taking new clients for 2005 (123)-456-7890

My yellow page ad this year.

Absolute

outdoor services

You grow it. We mow it...and more.

706-XXX-XXXX

[Lmtlawncare]

all are great ads but i know for a fact that our yellow page ads are very expensive around my area

[nick11380]

I get more calls from my ads when I list my services than when I don't.

[Lmtlawncare]

just got first call on my ad its only been running for 1 week its for fall cleanup wish me luck going to go bid later ill let yall know how it goes

[Lmtlawncare]

well folks it was a great day i got a second call while i was at the first bid with the owners present they were very happy and think im very very busy they accepted the bid and asked for biz cards for their friends. it was only about 5000 sq ft of leaf cleanup blow it to the curb and the other call was for about 3/4 of an acre blow leaves over the bank and mow the grass. i cant make this amount of money working overtime for the state. all in all im going to make about $93.75 an hour if my estimates are correct. before expenses but i am very happy with that